CAMPAIGN
Jungle Squad
Family content that turned new brand Jungle Squad into a lunchbox favourite
results
256.1k+
260.4k+
total views
total engagements
2.9k+
341
total link clicks
total comments
£0.07
cost per engagement
Platforms:
TikTok. Instagram.
Countries:
UK.
brief
New to market food brand Jungle Squad needed to launch its new cake bar to parents in April 2026, highlighting that it contains 60% less sugar than similar products on the market while still tasting great - positioning it as an easy new snack staple.
our approach
We partnered with 6 family influencers - Warren Hoyte, Tori Moone, Neha Gandesha, Shannon Robinson, Amy Crisp, and Hayley Craig - to introduce Jungle Squad to UK households, delivering 18 pieces of content. The campaign generated 256,188 views and 260,407 total engagements at an efficient cost per engagement of £0.07, with parents responding enthusiastically and many actively seeking the product out in shops.