To celebrate the launch of Garnier's new hero product Micellar Gel Wash, Becca Rose created content on both her Youtube and social channels. Through the content Becca created she was able to educate her following on how to use the product, the key messages as well as the effectiveness of the wash against its competitors. To truly establish the product as a new must have item for herself Becca also featured this as part of a favourites haul. The activity generated a total of 19,728 interactions, creating a cost per engagement of £0.15.